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vitaminwater

great taste. more nutrients. win win.

The Brief
Our clients asked us to make finding the vitaminwater that fits the mood, fun. 

Our solution was a quiz that uses culturally relevant lingo and makes you want to check the vibe of each button.

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Copy Is the Name of the Game
We had tons of fun writing copy for this quiz and as I am sure you know, the dump lists became home to some of the funniest copy that will never see the light of day. We picked the best options with the clients and that's what you see here!

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​Copywriting: Savannah Bernson

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